KAAR Broker Advocacy & NAR Broker Involvement Program

The Broker Involvement Program provides broker-owners with a quick and effective tool to rally their agents on critical legislative issues affecting the real estate industry. Download a program brochure here

What Does the Broker Involvement Program Offer?

Strengthening the REALTOR® Voice on Capitol Hill & Influencing Legislation

Broker Owners are involved with their company’s success, so it makes sense for them to be involved in the political process which can affect their bottom line. Congress responds to political pressure and their constituents – agents generate that pressure through their letters to their Senators and Representatives. With more REALTOR® support we can significantly increase our response rates to Calls for Action, thus influencing legislation that affects our business. The program is an opportunity to bring a strong and united REALTOR® voice to members of Congress. With over 10,000 broker owners and 380,000 agents in the program, the REALTOR® voice will be heard loud and clear.

The Broker Involvement Program is a quick and simple tool to rally more agents in bringing to Congress’ attention issues of concern to the REALTOR® community and the potential to better assist Realtor friendly campaigns thru increased participation by our 1.1 million members. When brokers get involved, Realtors® influence legislation.

Proven Results

NAR has professional lobbyists and many REALTOR® volunteers that interact with Congressional leaders, but the voice of our 1.1 million members is the most critical aspect of influencing positive legislative outcomes. So how do we attract greater REALTOR® participation? 

Through the Broker Involvement Program, NAR discovered that when Broker Owners alert their agents to key issues, agents listen, respond, and take action. We know from the Brokers that are already in the Program that the Calls for Action response rates are significantly higher when agents receive a message from their Broker asking them to participate. Nearly 42 percent of all responses on recent years’ Calls for Action were from agents in the Broker Involvement Program. On the whole, agents are four times more likely to take action on an issue when that request is coming from their broker!

Easy-to-Manage Solution

Enrolment is all online, participation is easy, and there is no cost to the broker. NAR gives the broker-owner or managing broker access to the Broker Portal and does the work for them on the Calls for Action (CFA). Then, with their approval, sends the CFA to their agents under their name and company logo.

Read the FAQ’s here, learn more about the program on the REALTOR® Action Center, and join online today.

Already a member? Update your brokerage information here.